At Paawz-itive Exchange Market, we’re passionate about supporting our vendors and making each event a success. Here’s a look at all the ways we’re promoting our next two markets:

🗞️ Media Outreach

  • Reaching out to KTVB, FOX/KNIN, and Idaho News 6 for event coverage

  • Contacting multiple local radio stations to explore on-air advertising

📱 Social Media Advertising

  • Spending $300+ per event on targeted Facebook ads

  • Promoting in major groups like Boise Mom, Totally Boise, Visit Boise, and more

  • Shared to 100+ local Facebook groups

  • Active promotion on Instagram and the Nextdoor App

🌐 Online Event Listings

  • Listed on EventBrite and AllEvents

  • Running paid ads ($50+ per event) to boost visibility on these platforms

📧 Email Marketing

  • Sending newsletters to 280+ subscribers with event updates and vendor highlights

🧍‍♀️ In-Person Promotion

  • Handing out flyers at the Boise Flea Market and The Village at Meridian

  • Posting flyers in local pet shops, art stores, and community boards

📆 Community Calendars

  • Submitted to the BSU Community Calendar

  • Contacting JUMP Boise for inclusion on their community platforms

🪧 On-Site Awareness

  • Signs posted at each park location saying:
    "Craft Fair Event This Sunday!"

  • Using sidewalk chalk messages around each park starting one week before the event, refreshed every other day!